Dive into wild waters in sustainable swimwear this season. Investing in sustainable swimwear means investing in quality and the future of our planet. By opting for sustainable swimwear, you are not only making a positive impact on the environment and supporting ethical practices, but you are also choosing high-quality pieces that will stand the test of time.
Why choose sustainable swimwear?
There are numerous reasons to consider purchasing sustainable swimwear. By choosing sustainable options, you are contributing to the preservation of the environment and supporting ethical practices in the fashion industry. Sustainable swimwear is typically made from eco-friendly materials such as recycled plastics, organic cotton, or bamboo, which helps reduce the negative impact on the planet. Additionally, sustainable swimwear brands prioritise fair labor practices and pay close attention to the welfare of workers throughout the production process.
Made of Water
Made of Water is a small independent wild swimming brand for cold water enthusiasts. Formed by a group of wild swimming women, united by the call of the sea. They don’t use models in their campaigns, but instead opt to photograph friends in their natural setting. They design bikinis and one-piece costumes ideal for wild swimming. The swimwear is made using sustainable fabrics, such as ECONYL® a regenerated yarn from nylon waste, that would otherwise pollute the earth and print using eco-friendly ink certified by OEKO-TEX®, ensuring it is safe for both people and the planet.
- Cost: Swimsuits start at £85
- Made in: Indonesia
Every day approximately 8 million pieces of plastic pollution find their way into our oceans. A total of 12 million tonnes a year, equivalent to a truck load a minute.
– Stay Wild
Stay Wild
As a growing sustainable swimwear brand Stay Wild are not only committed to fighting plastic pollution in our oceans, but want to be an active part of the solution by producing swimwear from regenerated ocean plastic. The Stay Wild range is designed and produced in London, in a factory that exceeds industry standards with higher wages and world class working conditions.
- Cost: Swimsuits start at £110
- B-Corp Certified
- Made in: London
Batoko
Independent sustainable swimwear brand Batoko make all their swimwear from recycled plastic waste intercepted before heading for landfill. Their swimwear comes in a variety of bold, bright, fun prints. They use bold print designs to celebrate the diverse wildlife that we share this planet with and to help reconnect people with the outdoors and wild, non chlorinated waters.
- Cost: Swimsuits start at £60
- Made in: China
Deakin and Blue
Refreshingly, one of the few swimwear labels that emphasise the need for support and size inclusivity. They recommend The Monroe if you wear C-E cup or The Hendricks for F-HH cup. Their campaign images are age and body inclusive which is such a breath of fresh air. All the Deakin and Blue swimwear is made from ECONYL® – a 100% regenerated nylon fibre made from waste such as old fishing nets and industrial plastic. They produce all their range in London with high ethical practices.
- Cost: Swimsuits start at £120
- Made in: London
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In this beginner’s guide to wild swimming we look at the why, how and what you’ll need to take the plunge into the deep blue.